Russia was the world’s sixth most dynamic market for mobile ad requests and impressions on the Opera Mediaworks platform in the second quarter of this year, according to the Q2 2013 State of Mobile Advertising report, which was released last week by the Norwegian company. In Q2 2013, the Russian market joined the group of the …
Russia 6th fastest growing market for mobile advertising Read More
A prominent Russian legislator has censured Google for shifting its Russian tax burden to local contractors – just weeks after Google and other US Internet companies were accused of avoiding taxes in countries like France, Italy, and the UK. Ruslan Gattarov, a senator heading the committee for information policy of the Council of the Federation …
The World Wildlife Fund (WWF) and Russia’s second most popular social network, Odnoklassniki.ru, have teamed up to help Russia’s rare and endangered species. This week, the two launched a “Rare Page” on the social network’s 404-error page to encourage users to help protect and preserve rare animals. Users who incorrectly type the social network’s address …
Social network Odnoklassniki and WWF team up to help endangered species Read More
Global brands will soon be able to listen to conversations and interact with the users of Sina Weibo and Vkontakte (VK.com) – the most popular Chinese and Russian social networks, respectively – using Salesforce’s Radian6, the US company announced last week. Radian6 will enable its clients to “identify sales leads, implement natural language processing, detect …
Salesforce Radian6 to cover Russia’s Vkontakte and China’s Weibo Read More
Two independent players, eTargeting and Kavanga, have almost simultaneously introduced hyperlocal ad targeting – a technology that provides user location data accurate to less than one kilometer – on the Russian market. While eTargeting employs its own hyperlocal targeting service, Kavanga has partnered with Digital Element to adopt its patented technology called NetAcuity Edge.
Three leading e-commerce companies – KupiVip, Ozon, and the Otto Group – have started sharing the fulfillment and other service capacities that they had initially built for themselves. Coming in addition to those of such players as Arvato and Beta Production (fulfilment and warehousing), as well as B2C-PL, CDEK, DHL Global Mail, DPD, and SPSR (delivery), these offers contribute to improving fulfillment conditions in this huge …
Lamoda.ru, one of Russia’s four leading online fashion retailers, has just secured $130 million from Access Industries, Summit Partners and Tengelmann. The transaction marks the most significant investment volume in the history of Russian e-commerce, topping a $100 million funding deal completed in September 2011 for Ozon.ru. Lamoda offers more than 1,000,000 products and 800 international brands. It …
Moscow-based social startup Flocktory announced last week that it has landed a $1.5 million Series A funding round from Digital Ventures, a new Russian venture fund, which has obtained a minority stake in the company. The main product that Flocktory is working on is a SaaS platform, which allows e-commerce companies to target the most …
Russian social marketing startup Flocktory raises $1.5 million from new Russian tech fund Read More
The international digital communications group Aegis Media has entered the Russian market with its online ad buying system based on the real-time bidding (RTB) technology. The group expects to become one of the leading providers in this segment of online ad sales, business daily Vedomosti.ru reported last week. In the RTB model, an automated auction …
International group Aegis Media positions itself on the nascent Russian RTB ad market Read More
Russian IT security solutions developer Kaspersky Lab plans to open a new US office in the Washington D.C. area to sell its products to the US government, Reuters reported earlier this month. One of the world’s biggest buyers of security software, the US government traditionally avoids purchasing Russian IT products out of fear that they …
Kaspersky Lab aims to “be more American than the Americans” Read More
Prostor Capital announced yesterday that it has purchased a 25% stake in online ad management startup CPAExchange in a seed funding round. Neither the exact amount of the investment nor the company’s valuation have been disclosed. Founded in 2012, CPAExchange is a service that allows customers to place and manage advertisements online using the click-per-action …
Russian citizens will soon be able to buy various goods using QR code-based shop-windows, the business daily Vedomosti reported last week. Russian Railways and the Moscow subway are said to be among the first agencies slated to install such windows on their premises. The former is also planning to put advertisements with QR codes into …
