Pay TV penetration to double to 73% in 2016
Pay-TV penetration in Russia will almost double from 40% this year to 73% at the end of 2016, said Pavel Basov, the general director of the country’s leading DTH platform Tricolor TV. Speaking at Intercom 2011, a major industry event, Basov added that, by the end of 2016, cable and IPTV would account for 48% …