Earlier this month Russian startup Try.fit attracted €600,000 in a pre-A round at a €8 million pre-money valuation. The deal was confirmed to East-West Digital News by Vagan Martirosyan, Try.fit’s CEO and founder.
Paricipants in the deal included existing investors Futurtech Middle East, 1С – a leading enterprise software publisher in Russia, – business angel Dmitry Kazachkov and an undisclosed private investor.
The company is planning to spend the money to open 100 stations to scan feet across Russia and gather data on one million feet of Russian citizens.
Try.fit “automatically identifies the best dimensionally 3D fitting footwear for all types of a shopper’s formal, casual and athletic activities by analyzing digitally simulated foot-footwear activity, related 3D transformations and their geometric and physical collisions.”
In 2016, the startup attracted €200,000 from Dmitry Sinitsyn. It also secured funding from Pulsar Venture Capital, an early-stage investment fund from Kazan, Russia through its accelerator, as well as from Dmitry Kazachkov.
In 2017, the company raised over €250,000 from 1C and over €120,000 from Futurtech Middle East.
Source: Try.fit, CB Insights, Firrma.ru
