Ingate, a major digital marketing agency with offices in Moscow and Tula, has launched a new venture fund with $15 million to put into new projects. Ingate Venture will invest in projects at the startup phase, with turnover of at least one million rubles (approximately $27,000) per month. It will focus on Internet marketing, social media and web service development.
Ingate Ventures plans to invest in up to five companies per year, with an average investment sum of $500,000 to $1 million. All companies in its portfolio will be part of its holding company Ingate, which is one of Eastern Europe’s largest digital marketing agencies.
This initiative comes as part of Ingate’s horizontal growth and M&A strategy, said Ingate Venture Managing Partner Nikita Androsov.
Even before launching the fund, Ingate had integrated Babkee, a social media monitoring system, Rookee, a solution for automated site promotion, and Oh, my master, an online search service for beauty salons.
