Paris and Moscow – AT Internet, a major player in the field of Web Analytics and Online Intelligence, and eTargeting, Russia’s leading multichannel media company specializing in online advertising and digital marketing solutions, announce a strategic business partnership together. eTargeting has become the official representative of AT Internet in Russia.
AT Internet aims at strengthening the company’s presence in Russia, as well as developing the offer of services that eTargeting proposes in the field of digital analytics.
Thanks to this partnership, the Paris, France-headquartered vendor has positioned itself on a market with considerable potential, representing approximately 15% of Europe’s online audience.
Tatiana Orlova, Deputy General Director at eTargeting says that “eTargeting is constantly seeking out opportunities to bring to the market new proven solutions that can impact the whole industry in Russia. AT Internet is not only among the leading providers in the field of Web Analytics and Online Intelligence, but it considers Russia as a key market for future development, so we are glad to move forward together.”
Through this strategic partnership, eTargeting will draw on its expertise and knowledge of the Russian market to distribute AT Internet solutions and help clients in the advanced analysis of their online performance on different channels including web, mobile, and social networks via a range of consulting services.
AT Internet, who already has several major clients in Russia such as Rambler, one of the country’s biggest web portals, can rely on a strong partner to reach new clients and consolidate its local presence.
Jean-Baptiste Roux, VP Sales at AT Internet says that “With eTargeting, we are engaging in a partnership with a trusted partner who is able to guarantee excellent consulting services that meet our requirements and the quality of our analytics solutions. It is also a fantastic opportunity for AT Internet to extend its local presence on the Russian market in collaboration with a powerful and well-known, major local player in the digital marketing sector.”
